AXA Wealth has branded itself a "RDR winner" after seeing sales increase by 68 per cent to £2.5bn.
The firm, a corporate member of the Institute of Financial Planning, opted to offer clean share classes and RDR-ready products ahead of 31 December 2012.
In its first half results today, total overall AXA Wealth assets increased by 21 per cent from £20bn to £24.3bn.
Assets on the Elevate platform increased by 48 per cent from £4.3bn to £6.4bn while assets on Architas increased by 17 per cent from £10.8bn to £12.6bn.
Elevate saw a 52 per cent increase in inflows from advisers to £945m. June inflows were up 96 per cent year on year and 56 per cent went into clean share classes.
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On Architas, 78 per cent of new business went into clean share classes and many being added onto wrap platforms.
Chief executive Mike Kellard said: "The results show how we are reaping the benefits of positioning our business to where the investment market is going, with excellent growth for both Elevate and Architas so far this year.
"As many advisers anticipate placing more than 75 per cent of new platform business into clean share class funds over the next year, we are well positioned to meet the demand."

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