Old Mutual International has been rebranded as Quilter International as the Quilter rebranding strategy moves closer to conclusion.

Most parts of the Old Mutual business sold to Quilter have now been rebranded.

The rebrand from Old Mutual International, an offshore financial advice business, follows name changes for other parts of the Quilter Group.

Intrinsic became Quilter Financial Planning in 2019 and the Charles Derby Group became Quilter Financial Advisers last month.

The rebranding changes followed Quilter separating from Old Mutual in June 2018 and listing separately on the London and Johannesburg stock exchanges.

Quilter oversees £110.4bn in client investments. It has a wealth management and financial advice arm and a platform. Businesses in the Quilter empire include Quilter Private Client Advisers, Quilter Financial Advisers, Quilter Financial Adviser School, Quilter Cheviot and Quilter Investors. Old Mutual Wealth will become Quilter Wealth Solutions later this year.

Quilter International is based in the Isle of Man and operates in a number of markets, offering Financial Planning services to both expats and local investors in Africa, Asia, Europe, Latin America and the Middle East.

Peter Kenny, chief executive of Quilter International, said: “Our rebrand to Quilter International is a natural next step in our journey and a further opportunity to harness the strength of the Quilter brand.”

Michelle Andrews, chief marketing officer, Quilter, said: “The Quilter brand already has substantial heritage in the international markets thanks to Quilter Cheviot; and now with the addition of Quilter International, we are able to further raise the profile of the value of advice and the benefit of wealth management in the international cross-border markets.”