Magenta Financial Planning in Bridgend, South Wales, has been awarded Exemplar Employer ‘Leading’ status by gender equality charity Chwarae Teg for its efforts to improve its workplace culture and practices.

The award is the highest level of this award available from Chwarae Teg, says Magenta, a CISI Accredited Financial Planning Firm with a mainly female workforce. Chwarae Teg means ‘Fair Play’ in English.

Chwarae Teg’s Exemplar Employer Award is presented to employers who have demonstrated commitment to “creating and sustaining a fair and inclusive workplace.”

The award is presented using anonymous feedback from existing employees, along with a review of working practices by a member of the Chwarae Teg Business Programme.

Magenta started to work with the charity in 2017 as part of the Agile Nation 2 project which is funded by the European Social Fund and Welsh Government.  The Agile Nation 2 project helps women to achieve more by working with employers to implement modern working practices to improve equality, diversity and sustainability.

In 2017 Magenta was awarded the ‘Achieving’ status of the award and over the past year has worked hard to make some significant changes to improve working practices and team communication within the business – and on reassessment this year – has been awarded the higher level Leading award.

Gemma Littlejohns, senior business partner for Chwarae Teg’s Agile Nation 2 Project, said: “Whilst working with Magenta Financial Planning, I have witnessed how the management team have always strived to go the extra mile in ensuring they create an environment that promotes inclusion, honesty and trust.”

Gretchen Betts, Magenta joint owner, said: “We are really pleased to have received the Exemplar Employer Leading award from Chwarae Teg.  As a result of working with Chwarae Teg on the Agile Nation 2 project we have made several changes to our working practices and seen an improvement in our workforce happiness and understanding of our working policies.” 

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