Charles Stanley launches hybrid advice service
Wealth manager Charles Stanley has launched a hybrid advice service to help address the UK’s advice gap.
For a fixed one-off fee clients get access to online tools, guides, and time with a Financial Planner to review their personal circumstances.
The 'OneStep' solution offers four focused modules linked to different stages of life.
Each module has been developed by Financial Planners and aims to provide tailored guidance to those who have specific questions about their finances.
Clients will receive a series of online meetings with their Charles Stanley financial adviser and at the end of the process will leave with a personalised plan.
The hybrid advice model is aimed at those who are looking to take their first step on the advice journey but seeking 'light-touch' guidance rather than a fully-fledged Financial Planning service.
Lisa Caplan, director of foundation Financial Planning at Charles Stanley, said: “At what is a difficult and uncertain time for adults all over the country, there is a risk that the advice gap will continue to grow. People are either disenfranchised, don’t know where to start, at an advice event crossroad, or feel priced out. This is exacerbated by an increasing raft of misinformation and confusing financial jargon online and on social media. We are particularly focused on the growing market that is post-Google but pre-planning.
“People often feel stressed, don’t know where to turn and don’t see themselves as wealthy enough for a service they feel is designed for the super-rich.
“This service is a first step for people who need hands on guidance with the reassurance of a professional to talk to. It offers a digital and convenient service, without losing the human touch of talking through individual circumstances. The aim is to help more people to get the advice they need and support them to reach their future goals.”
OneStep is currently available to Charles Stanley clients and will be offered to the wider market later this month.
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