Tickets booked for the conference today will cost £105 for IFP members or £147 for non-members. After today, the price will rise to £130 for IFP members and £182 for non-members.
The conference will be held at the America Square Conference Centre in London on 28 February and will cover the key areas of social media such as LinkedIn, Twitter and Facebook.
It will inform delegates of why social media is so vital in business, how to add a personal touch to marketing, best practice strategies and defining goals and objectives.
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Speakers include Justine Priestley from Really Bright Media who will be speaking on utilising social media to showcase your business and Bridget Greenwood from Financial Social Media on integrating social media into your business with care. She will also be talking about social media strategies and compliance.
Other speakers include Philip Calvert from LifeTalk (formerly IFA Life) on LinkedIn essentials and Morris Pentel from Customer Experience Foundation on using social media via mobile phones and tablets.
The IFP said: "Whether you're a novice or a regular user of social media, join us for a practical and interactive programme to help you make the most of these powerful communication and marketing tools. Ignoring social media is a considerable business risk."
The conference qualifies for six hours of CPD.

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